Method.

Building software is mostly translation. A founder describes a vision in their head; an engineer interprets it; somewhere between the two, the actual product gets born, usually different from what either of them imagined.

Translation gets better when you write it down. Before code starts, we put the whole project in plain language: what it is, what it does, what it isn't, who uses it and why. We argue about the document until it's right. Then we build what the document says.

The work goes faster after that. Not because anyone's typing faster — because nobody's pretending to know things they don't, and nobody's surprised by what the other side meant.